The TBCSA is to drive and support engagements between the private and public sectors to achieve common tourism industry growth objectives, boost traveller confidence in destination South Africa, and enable a sustainable travel and tourism industry.

Tshifhiwa Tshivhengwa is a strategic, versatile, innovative marketing, tourism, communications, and business executive. His experience spans 20 years, with a track record of visionary leadership, strategic project development and execution, travel and tourism events management, and communications.